Principles of marketing / Philip Kotler and Gary Armstrong.
Material type:
- 9780137006694
- HF5415 .K636 2010
Contents:
Creating excitement and value -- Analyzing marketing opportunities and developing strategies -- Developing the marketing mix -- Extending marketing.
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Zetech Library - Nairobi City Campus Reference | Non-fiction | HF 5415 .K636 2010 (Browse shelf(Opens below)) | C1 | Available | Z000173 | ||
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Zetech Library - Nairobi City Campus General Stacks | Non-fiction | HF 5415 .K636 2010 (Browse shelf(Opens below)) | C2 | Available | Z000174 | ||
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Zetech Library - Nairobi City Campus General Stacks | Non-fiction | HF 5415 .K636 2010 (Browse shelf(Opens below)) | C3 | Available | Z000175 | ||
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Zetech Library - Nairobi City Campus General Stacks | Non-fiction | HF 5415 .K636 2010 (Browse shelf(Opens below)) | C4 | Available | Z000176 | ||
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Zetech Library - Nairobi City Campus General Stacks | Non-fiction | HF 5415 .K636 2010 (Browse shelf(Opens below)) | C6 | Available | Z000178 | ||
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Zetech Library - Nairobi City Campus General Stacks | Non-fiction | HF 5415 .K636 2010 (Browse shelf(Opens below)) | C7 | Available | Z000179 | ||
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Zetech Library - Nairobi City Campus General Stacks | Non-fiction | HF 5415 .K636 2010 (Browse shelf(Opens below)) | C8 | Available | Z000180 | ||
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Zetech Library - Nairobi City Campus General Stacks | Non-fiction | HF 5415 .K636 2010 (Browse shelf(Opens below)) | C5 | Available | Z000177 | ||
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Zetech Library - Ruiru Campus General Stacks | Non-fiction | HF 5414 .K636 2010 (Browse shelf(Opens below)) | C.9 | Available | Z007764 |
Includes Index
Creating excitement and value -- Analyzing marketing opportunities and developing strategies -- Developing the marketing mix -- Extending marketing.
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