Student assessment and learning guide for use with understanding business / William G. Nickels, James M. McHugh and Susan M. McHugh.
Material type:
- 0072455845
- HD31 .N53 2002
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Zetech Library - Nairobi City Campus General Stacks | Non-fiction | HD 31 .N53 2002 (Browse shelf(Opens below)) | C1 | Available | Z000471 | ||
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Zetech Library - Nairobi City Campus General Stacks | Non-fiction | HD 31 .N53 2002 (Browse shelf(Opens below)) | C2 | Available | Z000470 | ||
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Zetech Library - Nairobi City Campus General Stacks | Non-fiction | HD 31 .N53 2002 (Browse shelf(Opens below)) | C5 | Available | Z000467 | ||
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Zetech Library - Ruiru Campus General Stacks | Non-fiction | HD 31 .N53 2002 (Browse shelf(Opens below)) | C3 | Available | Z000469 | ||
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Zetech Library - Ruiru Campus General Stacks | Non-fiction | HD 31 .N53 2002 (Browse shelf(Opens below)) | C4 | Available | Z000468 |
Meeting the challenges of today's dynamic business environment -- Economics: the creation and distribution of wealth -- Competing in global markets -- Demonstrating ethical behavior and social responsibility -- Forms of business ownership -- Entrepreneurship and starting a small business -- Management, leadership, and employee empowerment -- Organizing a customer-driven business -- Operations management -- Motivating employees and building self-managed teams -- Human resource management -- Dealing with employee-management issues and relationships -- Marketing: building customer and stakeholder relationship management -- Developing and pricing products and services -- Distributing products efficiently and competitively: supply chain management -- Promoting products using interactive and integrated marketing communication -- Using technology to manage information --Understanding financial information and accounting -- Financial management --Securities markets: financing and investing opportunities -- Understanding money and financial institutions -- Managing personal finances: who wants to be a millionaire? -- Managing risk.
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