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Consumer behaviour : buying, having and selling / Michael Solomon.

By: Material type: TextTextPublication details: Boston : Pearson Education Inc., 2011.Edition: 9th edDescription: 680 p. : col. ill. ; 27 cmISBN:
  • 9780137034963
Other title:
  • Consumer behavior
Subject(s): DDC classification:
  • 658.8/342/094 21
LOC classification:
  • HF5415.33.E85 S65 2011
Contents:
Consumers in the marketplace -- Consumers as individuals -- Consumers as decision makers -- Consumers as subcultures -- Consumers and culture.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Zetech Library - Mang'u General Stacks Non-fiction HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) C.10 Available Z004642
Books Books Zetech Library - Mang'u Reference Non-fiction HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) C.1 Not For Loan Z004644
Books Books Zetech Library - Pioneer General Stacks Non-fiction HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) C1 Available Z004641
Books Books Zetech Library - Pioneer General Stacks Non-fiction HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) C.5 Available Z004932
Books Books Zetech Library - Pioneer General Stacks Non-fiction HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) C.6 Available Z004933
Books Books Zetech Library - Pioneer General Stacks Non-fiction HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) C.7 Available Z004934
Books Books Zetech Library - Pioneer General Stacks Non-fiction HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) C.2 Available Z004646
Books Books Zetech Library - TRC General Stacks Non-fiction HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) C.8 Available Z004643
Books Books Zetech Library - TRC General Stacks Non-fiction HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) C.4 Available Z004645
Books Books Zetech Library - TRC General Stacks Non-fiction HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) C.3 Available Z004647

Includes bibliographical references and indexes.

Consumers in the marketplace -- Consumers as individuals -- Consumers as decision makers -- Consumers as subcultures -- Consumers and culture.

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