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1.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill/Irwin ; c2012
Availability: Items available for loan: Zetech Library - Pioneer (1)Call number: HF5823 .B637 2012. Zetech Library - TRC (3)Call number: HF5823 .B637 2012, ... Items available for reference: Zetech Library - Pioneer: Not For Loan (1)Call number: HF5823 .B637 2012.
2.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill/Irwin, c2009
Availability: Items available for loan: Zetech Library - Mang'u (2)Call number: HF5823.B387 2009, ... Zetech Library - TRC (1)Call number: HF5823.B387 2009. Items available for reference: Zetech Library - Pioneer: Not For Loan (1)Call number: HF5823.B387 2009.
3.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Irwin/McGraw-Hill, c2006
Availability: Items available for reference: Zetech Library - TRC: Not For Loan (1)Call number: HF5823.B387 2006.
4.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Irwin/McGraw-Hill, c2007
Availability: Items available for loan: Zetech Library - TRC (5)Call number: HF5823.B387 2007, ...
5.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Series: McGraw-Hill/Irwin series in marketing
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill, c2004
Availability: Items available for loan: Zetech Library - TRC (1)Call number: HF 5823 .B387 2004.
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