Research methods : quantitative and qualitative approaches / Olive M. Mugenda and Abel G. Mugenda.

Includes bibliographic references and Indexes.

Definition and levels of research -- Key concepts in Research -- Identifying and stating the research problem -- Objectives, Research questions, Hypothesis and assumptions -- Review of literature -- Conceptual framework classification and measurement of variables - Population, Samples and sampling techniques in quantitative research -- Quantitative data collection tools and procedures -- Reliability and validity -- Quantitative data analysis techniques -- Qualitative research methods -- Samples and sampling techniques in qualitative research -- Data collection techniques in qualitative research-- Qualitative data analysis -- Mixed methods research -- Writing the research report -- Developing a research proposal Logistical and ethical issues in research.