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The fortune at the bottom of the pyramid / C.K. Prahalad.

By: Material type: TextTextPublication details: Upper Saddle River, N.J. : Wharton School Pub., 2006.Description: xxiii, 273 p. : ill. ; 24 cmISBN:
  • 0131877291
Subject(s): DDC classification:
  • 338.8/881724 22
LOC classification:
  • HD2932 .P73 2006
Online resources:
Contents:
The fortune at the bottom of the pyramid. The market at the bottom of the pyramid--Products and services for the BOP ; BOP : a global opportunity--The ecosystem for wealth creation--Reducing corruption--transaction governance capacity ; Development as social transformation--Business success stories from the bottom of the pyramid--Financing the poor--Aravind eye care : the most precious gift--Energy for everyone--Agricultural advances for the poor : the EID Parry story--Retail for the poor--Information technology to the poor--The Jaipur foot story--Health alerts for all--Transparent government--The Annapurna salt story--Homes for the poor : the CEMEX story--From hand to mouth : the HHL soap story.
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books Zetech Library - Mang'u General Stacks Non-fiction HD2932 .P73 2006 (Browse shelf(Opens below)) Available Z011195

Includes bibliographical references and index.

The fortune at the bottom of the pyramid. The market at the bottom of the pyramid--Products and services for the BOP ; BOP : a global opportunity--The ecosystem for wealth creation--Reducing corruption--transaction governance capacity ; Development as social transformation--Business success stories from the bottom of the pyramid--Financing the poor--Aravind eye care : the most precious gift--Energy for everyone--Agricultural advances for the poor : the EID Parry story--Retail for the poor--Information technology to the poor--The Jaipur foot story--Health alerts for all--Transparent government--The Annapurna salt story--Homes for the poor : the CEMEX story--From hand to mouth : the HHL soap story.

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