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International business :



International business : Asia-Pacific edition / Peter J. Dowling... [et al.]. - Sydney : McGraw-Hill Australia Pty Limited, 2009. - xxv,695 p. : ill. ; 25 cm.

Includes index.

The nature of international business -- The challenging world of international business -- International trade and ivestment -- International institutions from an international business -- International environmental forces -- Sociocultural forces -- Natural resources and environmental sustainability -- Political and trade forces -- Intellectual property and other legal forces -- The international monetary system and financial forces -- The organizational environment -- International competitive strategy -- Organizational design and control -- Global leadership issues and practices -- Assessing international markets -- Entry modes -- Export and import practices -- Marketing internationally -- Global trade and investment environment -- Business operations-- The strategy and structure of international business -- Glossary -- Photo credits -- Company/name index -- Subject index.

9780078112638 (alk. paper) 007811263X (alk. paper)

2011045058


International business enterprises--Management.
International business enterprises.
International economic relations.

HD62.4 / .D6 2009