The media student's book /
Branston, Gill.
The media student's book / Gill Branston and Roy Stafford. - 4th ed. - London ; New York : Routledge, 2006. - xviii, 576 p. : col. ill. ; 26 cm.
Includes bibliographical references (p. 553-561) and index.
Interpreting media -- Narratives -- Genres and other classifications -- Institutions -- Questions of representation -- Ideologies and power -- Industries -- Audiences -- Advertising and branding -- Research -- Production organisation -- Production techniques -- Distribution -- Documentary and 'reality TV' -- Whose globalization? -- 'Free choices' in a 'free market'?
0415371422 (hbk. : alk. paper) 0415371430 (pbk. : alk. paper) 9780415371421 (hbk. : alk. paper) 9780415371438 (pbk. : alk. paper)
2005027571
GBA603899 bnb
013354245 Uk
Mass media.
P90 / .B6764 2006
The media student's book / Gill Branston and Roy Stafford. - 4th ed. - London ; New York : Routledge, 2006. - xviii, 576 p. : col. ill. ; 26 cm.
Includes bibliographical references (p. 553-561) and index.
Interpreting media -- Narratives -- Genres and other classifications -- Institutions -- Questions of representation -- Ideologies and power -- Industries -- Audiences -- Advertising and branding -- Research -- Production organisation -- Production techniques -- Distribution -- Documentary and 'reality TV' -- Whose globalization? -- 'Free choices' in a 'free market'?
0415371422 (hbk. : alk. paper) 0415371430 (pbk. : alk. paper) 9780415371421 (hbk. : alk. paper) 9780415371438 (pbk. : alk. paper)
2005027571
GBA603899 bnb
013354245 Uk
Mass media.
P90 / .B6764 2006