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Business and administrative communication /

McLaren, Margaret.

Business and administrative communication / Margaret McLaren. - Australasian edition. - Chicago : Irwin, c1995. - 516 p. : ill. (some col.), maps (some col.) ; 27 cm.

"Quick reference" on [2] p. inserted.
Includes bibliographical references (p. 655-664)
and indexes.

Business communication, management and money -- Making and communicating meaning -- Planning, composing and revising -- Adapting your message to your audience -- Building goodwill -- Making your writing easy to read -- Designing documents -- Informative and positive messages -- Negative messages -- Persuasive messages -- Handling difficult persuasive situations -- Sales and fund-raising letters -- Other business and administrative documents -- International and intercultural communication -- Oral presentations -- Working and writing in groups -- Researching and writing reports -- Writing proposals and typical reports -- Writing formal reports -- Using graphs and other visuals -- How to find the job you want -- Resumes -- Job application letters -- Job interviews, follow-up letters, and job offers.

025616858-X 9780256168587

HF5718 / .M3 1995