Retailing :
Anderson, Carol H.
Retailing : concepts, strategy and information / - USA : West Publishing, c1993. - lxiii, 733 p. : ill. ; 26 cm.
Includes index.
Strategy and decisions -- External environment -- Internal environment -- Merchandising, pricing and communications -- Analysis and technology -- International retailing.
0314011374
HF5429 / .A53 1993
Retailing : concepts, strategy and information / - USA : West Publishing, c1993. - lxiii, 733 p. : ill. ; 26 cm.
Includes index.
Strategy and decisions -- External environment -- Internal environment -- Merchandising, pricing and communications -- Analysis and technology -- International retailing.
0314011374
HF5429 / .A53 1993