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Business and administrative communication /

Locker, Kitty O.

Business and administrative communication / Communication. Kitty, O. Locker. - 4th ed. - Boston, Mass : Irwin/McGraw-Hill, c1997. - xviii, 680 p. : ill. (some col.), col. map ; 29 cm.

Includes one quick reference chart.

Includes bibliographical references (p. 654-665) and indexes.

Business communication, management and success -- Building goodwill -- Adapting your message to your audience -- Making your writing easy to read -- Planning, composing and revising -- Designing documents, slides and screens -- Informative and positive messages -- Negative messages -- Writing persuasive messages -- Handling difficult persuasive situations -- Sales and fund-raising letters -- International communication -- Working and writing in groups -- Planning, proposing and researching reports -- Analyzing data and writing reports -- Using graphs and other visuals -- Making oral presentations -- Resumes -- Job application letters -- Job interviews, follow up letters and calls, and job offers.

0256220573 (alk. paper)

97010359

HF5718 / .L63 1997