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The Northbound train : finding the purpose, setting the direction, shaping the destiny of your organization /

Albrecht, Karl, 1941-

The Northbound train : finding the purpose, setting the direction, shaping the destiny of your organization / Karl Albrecht. - New York : AMACON, c1994. - x, 213 p. : ill. ; 24 cm.

Includes bibliographical references and index.

Quo vadis: why organizations are losing their way -- Beyond executive management: the call for leadership -- Learning the new rules of the game -- The design of meaning: piecing together the strategy puzzle -- The environment scan: what's going on out there? -- The organizational scan: who are we? -- The opportunity scan: what are our possibilities? -- Model building 101: the customer value model -- Model building 102: visions, mission and vaues -- Model building 103: business logic and strategy -- Model building 104: the customer value package -- Strategic gap analysis: what's the "delta"? -- Action planning -- Strategy deployment.

081440233X :

93049388


Organizational effectiveness.
Strategic planning.
Customer services.

HD58.9 / .A447 1994