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Entrepreneurship :

Hisrich, Robert D.

Entrepreneurship : starting, developing, and managing a new enterprise / Robert D. Hisrich, Michael P. Peters. - 3rd ed. - Chicago : Irwin, c1995. - xx, 650 pages : ill. ; 25 cm.

Includes bibliographical references and index.

Basis and challenges of entrepreneurship -- Self-assessment and the entrepreneurial process -- Entrepreneurial characteristics -- The business idea -- The business plan -- The marketing plan -- The financial plan -- The organizational plan -- Sources of capital -- Venture capital -- Going public -- Managing during early operations -- Managing growth and expansion -- Ending the venture -- Legal issues for the entrepreneur -- Starting a new venture through franchising or acquisition -- Intrapreneurship -- International entrepreneurship: Opportunities and problems.

0256141479

--New business enterprises--Management--Entrepreneurship


New business enterprises--Management.
Entrepreneurship.

HD62.5 / .H57 1995