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Political campaign communication : principles and practices /

Trent, Judith S.

Political campaign communication : principles and practices / Judith S. Trent and Robert V. Friedenberg. - 5th ed. - Lanham, MD : Rowman & Littlefield, c2004. - xii, 411 p. ; 24 cm. - Communication, media, and politics .

Includes bibliographical references (p. 399-401) and index.

0742529673 (hc : acidfree) 0742529681 (pb : acidfree)

2003018144


Political campaigns.
Communication in politics.

JF1001 / .T73 2004

324.7