E-commerce : business, technology, society /
Laudon, Kenneth C., 1944-2019,
E-commerce : business, technology, society / Kenneth C. Laudon, New York University, Carol Guercio Traver, Azimuth Interactive, Inc. - 17th ed. - Harlow, England: Pearson c2022. - 1 volume (various paging) : illustrations ; 26 cm
Includes bibliographical references and index.
Introduction to e-commerce -- E-commerce business strategies -- Building an e-commerce presence -- E-commerce security and payment systems -- E-commerce marketing and advertising.
9781292409313
2015413038
Electronic commerce.
Internet marketing.
Information technology.
Electronic commerce.
Information technology.
Internet marketing.
HF5548.32 / .L38 2015
658.8/72
E-commerce : business, technology, society / Kenneth C. Laudon, New York University, Carol Guercio Traver, Azimuth Interactive, Inc. - 17th ed. - Harlow, England: Pearson c2022. - 1 volume (various paging) : illustrations ; 26 cm
Includes bibliographical references and index.
Introduction to e-commerce -- E-commerce business strategies -- Building an e-commerce presence -- E-commerce security and payment systems -- E-commerce marketing and advertising.
9781292409313
2015413038
Electronic commerce.
Internet marketing.
Information technology.
Electronic commerce.
Information technology.
Internet marketing.
HF5548.32 / .L38 2015
658.8/72