Strategic Management/ Frank, T. Rothaermel.
Material type: TextPublication details: Newyork: mcgraw hill, c2021.Edition: 5th edDescription: xxvii, 544p. : ill. ; 25 cmISBN:- 9781260571233
- HD 30.28 .R68 2021.
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | Zetech Library - TRC General Stacks | Non-fiction | HD 30.28 .R68 2021 (Browse shelf(Opens below)) | C1. | Available | Z009595 |
Include indexes.
What is strategy -- Strategy leadership : managing the strategy -- External analysis ; industry structure,competitive forces, and strategic groups -- Internal analysis: resources,capabilities and core competencies -- Business strategy : innovation,entrepreneurship, and platforms -- corporate : vertical integration and diversification -- Corporate strategy,strategy alliances mergers and acquisitions -- Global strategy: competing around the world -- organizational design: structure , culture and control -- Corporate governance and business ethics -- How to conduct a case analysis.
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