Making meaning : how successful businesses deliver meaningful customer experiences / Steve Diller, Nathan Shedroff, Darrel Rhea.
Material type: TextPublication details: Berkeley, Calif. : New Riders, 2008.Description: viii, 146 p. : ill. ; 24 cmISBN:- 0321552342 (pbk.)
- 9780321552341 (pbk.)
- 658.812 22
- HF5415.55 .D55 2008
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Books | Zetech Library - Mang'u General Stacks | Non-fiction | HF5415.55 .D55 2008 (Browse shelf(Opens below)) | Available | Z011197 |
Browsing Zetech Library - Mang'u shelves, Shelving location: General Stacks, Collection: Non-fiction Close shelf browser (Hides shelf browser)
HF5415.33.E85 S65 2004 Consumer behaviour : | HF5415.33.E85S65 2006 Consumer behaviour : | HF5415.33.E85 S65 2011 Consumer behaviour : | HF5415.55 .D55 2008 Making meaning : how successful businesses deliver meaningful customer experiences / | HF 5415.7 .B66 1996 Logistical management : the integrated supply chain process / | HF5429 .M327 1994 Retailing / | HF 5437 .L97 2006 Purchasing and supply chain management / |
Includes index.
Meaning : the heart and soul of innovation--The road to meaning--The value of meaning--A world of meaningful experiences--Finding a starting point--Designing meaningful experiences--Identifying the opportunity for meaning--Framing the experience--Shaping the concept--Delivering reality--The end in sight--Moving forward.
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