TY  - BOOK
AU  - robert a burgelman/
AU  - Bulgelman, Robert A.
AU  - Wheelwright, Steven C.
AU  - Christensen, Clayton M.
TI  - strategic management of technology and innovation
SN  - 9780071263290
AV  - HD45  .B87 2009
PY  - 2009///
CY  - Boston
PB  - Mcgraw Hill
N1  - Integrating technology and strategy: a general management perspective -- Design and implementation of technology strategy: an evolutionary perspective -- Enactment of technology strategy-developing a firm's innovative capabilities -- Enactment of technology strategy-creating and implementing a development strategy -- Conclusion: innovation challenges in established firms
ER  -