TY  - BOOK
AU  - Czinkota, Michael R.
AU  - Ronkainen,Likka A.
ED  - 
TI  - International business
SN  - 9780324176605
AV  - HD 2755.5  .C94 2003
U1  - 658/.049 23
PY  - 2003///
CY  - New York, NY
PB  - Wiley
KW  - International business enterprises
KW  - Management
KW  - International economic relations
N1  - Includes index; The nature of international business -- The challenging world of international business -- International trade and ivestment -- International institutions from an international business -- International environmental forces -- Sociocultural forces -- Natural resources and environmental sustainability -- Political and trade forces -- Intellectual property and other legal forces -- The international monetary system and financial forces -- The organizational environment -- International competitive strategy -- Organizational design and control -- Global leadership issues and practices -- Assessing international markets -- Entry modes -- Export and import practices -- Marketing internationally -- Global operations and supply chain management -- Managing human resources in an international context -- International accounting and financial management -- Endnotes -- Glossary -- Photo credits -- Company/name index -- Subject index
ER  -