TY  - BOOK
AU  - Solomon,Michael R.
TI  - Consumer behaviour: buying, having and selling 
SN  - 9780137034963
AV  - HF5415.33.E85 S65 2011
U1  - 658.8/342/094 21
PY  - 2011///
CY  - Boston
PB  - Pearson Education Inc.
KW  -  
KW  - consumers as decision makers
KW  - Consumer behavior
KW  - Europe
N1  - Includes bibliographical references and indexes; Consumers in the marketplace -- Consumers as individuals -- Consumers as decision makers -- Consumers as subcultures -- Consumers and culture
ER  -