TY - BOOK AU - Dwyer,F.Robert AU - Tanner,John F. TI - Business marketing: connecting strategy, relationships, and learning SN - 0071123326 AV - HF 5415 .D92 2001 U1 - 658.8 22 PY - 2001/// CY - Boston, Mass. PB - McGraw-Hill KW - Marketing N1 - Includes bibliographical references and indexes UR - http://www.loc.gov/catdir/enhancements/fy0618/2004058191-d.html UR - http://www.loc.gov/catdir/enhancements/fy0618/2004058191-t.html ER -