TY  - BOOK
AU  - Adam, Stewart.
TI  - Electronic.marketing@internet: marketing on the internet 
SN  - 9780724804016
AV  - HF5415.1265 .S749 1998
PY  - 1998///
CY  - Australia
PB  - Prentice Hall
N1  - Includes bibliographical references (bibliography p.59-61); Connecting and using the net -- Finding the marketing facts and analyzing information on the net -- Marketing strategy using the net -- Products and services on the net -- Pricing and the net -- Interactive marketing communications on the net -- Placing products with customers using the net -- Issues in electronic marketing on the net
ER  -