TY  - BOOK
AU  - Pearce II, John. A .
AU  - Robinson, Richard B.
TI  - Strategic management: planning for domestic & global competition 
SN  - 9789814577373
AV  - HD30.28 .P43 2015
PY  - 2015///
CY  - New York
PB  - McGraw Hill
N1  - includes indexes; Strategic management -- Company mission -- Corporate social responsibility and business ethics -- The external environment -- The global environment -- Internal analysis -- Long-term objectives and strategies -- Business strategy -- Mutibusiness strategy -- Implementation -- Organizational structure -- Leadership and culture -- Strategic control -- Innovation and entrepreneurship
ER  -