Making meaning : how successful businesses deliver meaningful customer experiences / Steve Diller, Nathan Shedroff, Darrel Rhea.
Material type: TextPublication details: Berkeley, Calif. : New Riders, 2008.Description: viii, 146 p. : ill. ; 24 cmISBN:- 0321552342 (pbk.)
- 9780321552341 (pbk.)
- 658.812 22
- HF5415.55 .D55 2008
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | Zetech Library - Mang'u General Stacks | Non-fiction | HF5415.55 .D55 2008 (Browse shelf(Opens below)) | Available | Z011197 |
Includes index.
Meaning : the heart and soul of innovation--The road to meaning--The value of meaning--A world of meaningful experiences--Finding a starting point--Designing meaningful experiences--Identifying the opportunity for meaning--Framing the experience--Shaping the concept--Delivering reality--The end in sight--Moving forward.
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