| 000 | 00765nam a22002057a 4500 | ||
|---|---|---|---|
| 999 |
_c136 _d136 |
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| 008 | 120321t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a8177589997 | ||
| 040 | _aZET-Ke | ||
| 050 |
_aHF5415 _b.S37 2007 |
||
| 100 |
_aSchiffman Leon G. _9272 |
||
| 245 |
_aConsumer behaviour / _cLeon G. Schiffman and Leslie Lazar Kanuk. |
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| 250 | _a9th ed | ||
| 260 |
_aNew Jersey: _bPrentice Hall, _c2007 |
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| 300 |
_a581p.: _bill.; _c22cm. |
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| 500 | _aIncludes Index | ||
| 505 | _aPart one: introduction -- Part two: the consumer as an individual -- Part three -- consumers in their social and cultural settings -- Part four: the consumers decision - making process 500. | ||
| 650 |
_aBusiness _920 |
||
| 700 |
_aLeslie Lazar Kanuk. _9273 |
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| 942 |
_2lcc _cBK _hHF5415 |
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