000 | 01047cam a2200253 a 4500 | ||
---|---|---|---|
999 |
_c2623 _d2623 |
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001 | 1598344 | ||
003 | ZET-ke | ||
005 | 20190814171056.0 | ||
008 | 940919s1995 njua 001 0 eng | ||
010 | _a 94036424 | ||
020 | _a0023086610 | ||
040 |
_aDLC _cDLC _dZET-Ke _beng |
||
050 | 0 | 0 |
_aHF5429 _b.B45 1995 |
100 | 1 | _aBerman, Barry. | |
245 | 1 | 0 |
_aRetail management : _ba strategic approach / _cBarry Berman, Joel R. Evans. |
250 | _a6th ed. | ||
260 |
_aEnglewood Cliffs, N.J. : _bPrentice Hall, _cc1995. |
||
300 |
_axxxii, 682, A1-A63, I1-121 p. : _bcol. ill. ; _c29 cm. + _e1 computer disk. |
||
500 | _aIncludes indexes. | ||
505 | _aAn overview of strategic retail management -- Situation analysis -- Targeting customers and gathering information -- Choosing a store location -- Managing a retail business -- Merchandise management and pricing -- Communicating with the customer -- Planning for the future. | ||
650 | 0 |
_aRetail trade. _xManagement. _9247 |
|
700 | 1 | _aEvans, Joel R. | |
942 |
_2lcc _cBK _kHF5429 _m.B45 1995 |