000 | 00929nam a22002297a 4500 | ||
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999 |
_c2715 _d2715 |
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008 | 120327t xxu||||| |||| 00| 0 eng d | ||
020 | _a9780324321050 | ||
040 |
_aZET-Ke _dZET-Ke |
||
050 | 1 | 0 |
_aHF5438 _b.S2 2006. |
245 |
_aSales Management : _banalysis and decision making / _cThomas N. Ingram [...et. al.]. |
||
260 |
_aAustralia : _bThomson South Western, _c2006. |
||
300 |
_axxii,,436 p. : _c22 cm. |
||
500 | _aIncludes Index. | ||
505 | _aDescribing the personal selling function -- Defining the strategic role of sales function -- Developing the salesforce -- Directing the salesforce -- Determining the salesforce effectiveness and performance. | ||
650 |
_aSales Management. _9249 |
||
700 | 1 |
_aIngram, Thomas. _91107 |
|
700 | 1 |
_aLaforge, Raymond W. _91108 |
|
700 | 1 | _aAvila, Ramon A. | |
700 | 1 | _aSchwepker Jr., Charles H. | |
700 | 1 | _aWilliams, Miochael R. | |
942 |
_2lcc _cBK _kHF5438 _m.S2 2006. |