000 01182cam a2200265 a 4500
999 _c2741
_d2741
001 15813670
003 ZET-ke
005 20190809114850.0
008 090710s2010 at a b 001 0 eng
010 _a 2009932376
020 _a9780324226126
020 _a9780324226126
040 _aDLC
_cZET-ke
_dDLC
_beng
050 0 0 _aHD62.7
_b.L66 2006
100 _aLongenecker, Justin G.
245 0 0 _aSmall business management :
_blaunching & growing entrepreneurial ventures /
_cJustin G. Longenecker ... [et al.].
250 _a13th ed.
260 _aAustralia ;
_aMason, OH :
_bSouth-Western Cengage Learning,
_cc2006.
300 _axx, 636 p. :
_bcol. ill. ;
_c29 cm.
504 _aIncludes bibliographical references (p. 701-718) and index.
505 _aEntrepreneurship: a world of opportunity -- Starting from scratch or joining an existing business -- Developing the new venture business plan -- Focusing on the customer: marketing growth strategies -- Managing growth in the small business -- Understanding the numbers.
650 0 _aSmall business.
_xManagement.
700 1 _aLongenecker, Justin G.
_q(Justin Gooderl),
_d1917-2005.
942 _2lcc
_cBK
_kHD62.7
_m.L66 2006