| 000 | 01291cam a22002894a 4500 | ||
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| 001 | 13544288 | ||
| 005 | 20151216101836.0 | ||
| 008 | 040331s2005 mau b 001 0 eng | ||
| 010 | _a 2004040321 | ||
| 020 | _a0074709275 | ||
| 020 | _a9780074709276 | ||
| 040 |
_aDLC _cDLC _dZET-Ke |
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| 042 | _apcc | ||
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_aHF5415.13 _b.M34 2001 |
| 100 | 1 |
_aMcGuiggan _934 |
|
| 245 | 1 | 0 |
_aLearning aid to accompany Basic marketing / _cMcGuiggan |
| 250 | _a3rd Australian ed. | ||
| 260 |
_aBoston, Mass. : _bMcGraw-Hill, _cc2001. |
||
| 300 |
_aix, 252 p. : _bcol. ill. ; _c28 cm. _e1 CD ROM (4 3/4 in.) |
||
| 500 | _aMcCarthy's name appears first on the earlier edition. | ||
| 504 | _aIncludes bibliographical references (p. 725-787) and indexes. | ||
| 538 | _aSystems requirements for accompanying computer disk: Windows 98 or higher; Pentium 400 MHz or faster; 16-Bit stereo sound card; 16 Bit or better video card; 64 MB or more of system memory; 8x speed for higher CD-ROM Drive. | ||
| 650 | 0 |
_aMarketing _xManagement. _936 |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg |
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| 942 |
_2lcc _cBK _kHF5415.13 _m.M34 2001 |
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