000 00682nam a22001817a 4500
999 _c3785
_d3785
005 20190813184708.0
008 160517b xxu||||| |||| 00| 0 eng d
020 _a076230636X
040 _aZET-Ke
050 _aHF5415.12 .A89
_b.D48 2000
245 _aDevelopments in Australasian Marketing /
_cedited by Rod B. McNaughton.
260 _aStamford :
_bJAI Press,
_c2000.
300 _axvii, 322 p. ;
_c24 cm.
500 _aIncludes bibliographical references and index.
505 _aMarketing orientation studies -- Cross-cultural studies -- Internationalization issues -- Technology issues.
700 _aMcNaughton, Rod B.
_eeditor
942 _2lcc
_cBK
_kHF5415.12 .A89
_m.D48 2000