000 00686nam a2200181 4500
999 _c3808
_d3808
005 20190814155613.0
008 160518b xxu||||| |||| 00| 0 eng d
020 _a0314011374
040 _aZET-Ke
_dZET-Ke
050 _aHF5429
_b.A53 1993
100 _aAnderson, Carol H.
245 _aRetailing :
_bconcepts, strategy and information /
260 _aUSA :
_bWest Publishing,
_cc1993.
300 _alxiii, 733 p. :
_bill. ;
_c26 cm.
500 _aIncludes index.
505 _aStrategy and decisions -- External environment -- Internal environment -- Merchandising, pricing and communications -- Analysis and technology -- International retailing.
942 _2lcc
_cBK
_kHF5429
_m.A53 1993