000 01260cam a22003374a 4500
999 _c3812
_d3812
001 14339805
003 ZET-ke
005 20190802123634.0
008 060413s2006 enk 001 0 eng
010 _a 2006045383
020 _a9780273710189 (text only)
020 _a0273710184 (pbk. : text only)
020 _a9780273710172 (text and cases)
020 _a0273710176 (text and cases)
040 _aDLC
_cDLC
_dZET-Ke
050 0 0 _aHD30.28
_b.J648 2006
100 1 _aJohnson, Gerry.
245 1 0 _aExploring corporate strategy /
_cGerry Johnson, Kevan Scholes, Richard Whittington.
250 _a7th enhanced media edition.
260 _aHarlow, England ;
_aNew York :
_bFT/Prentice Hall,
_c2006.
300 _axxxvi, 1033 p. :
_bcol. ill. ;
_c27 cm.
500 _aSubtitle on cover: Text and cases.
500 _a"Student access code" inserted.
500 _aIncludes bibliographical references and index.
505 _aIntroduction -- The strategic position -- Strategic choices -- Strategy into action -- How strategy develops -- Case studies.
650 0 _aBusiness planning.
_9144
650 0 _aStrategic planning.
_9142
700 1 _aScholes, Kevan.
700 1 _aWhittington, Richard.
_d1958-
942 _2lcc
_cBK
_kHD30.28
_m.J648 2006