000 00909pam a2200253 a 4500
999 _c3850
_d3850
001 655196
003 ZET-ke
005 20190814164354.0
008 941223s1996 maua b 001 0 eng
010 _a 94047068
020 _a013365768X
020 _a013367939X (pbk.)
040 _aDLC
_cDLC
_dZET-Ke
_beng
050 0 0 _aHF5415.32
_b.S6 1996
100 1 _aSolomon, Michael R.
245 1 0 _aConsumer behavior :
_bbuying, having, and being /
_cMichael R. Solomon.
250 _a3rd ed.
260 _aEnglewood Cliffs, N.J. :
_bPrentice-Hall,
_cc1996.
300 _axxii, 682 p. :
_bcol. ill. ;
_c27 cm.
504 _aIncludes bibliographical references and index.
505 _aConsumers in the marketplace -- Consumers as individuals -- Consumers as decision makers -- Consumers and subcultures -- Consumers and culture.
650 0 _aConsumer behavior.
_92621
942 _2lcc
_cBK
_kHF5415.32
_m.S6 1996