000 | 00936nam a22001817a 4500 | ||
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999 |
_c4009 _d4009 |
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005 | 20190813183418.0 | ||
008 | 160628b xxu||||| |||| 00| 0 eng d | ||
020 | _a9780724804016 | ||
040 | _aZET-ke | ||
050 |
_aHF5415.1265 _b.S749 1998 |
||
100 | _aAdam, Stewart. | ||
245 |
_aElectronic.marketing@internet : _bmarketing on the internet / _cStewart Adam. |
||
260 |
_aAustralia : _bPrentice Hall, _c1998. |
||
300 |
_ax, 61 p. : _bill. ; _c26 cm. |
||
500 | _aIncludes bibliographical references (bibliography p.59-61). | ||
505 | _aConnecting and using the net -- Finding the marketing facts and analyzing information on the net -- Marketing strategy using the net -- Products and services on the net -- Pricing and the net -- Interactive marketing communications on the net -- Placing products with customers using the net -- Issues in electronic marketing on the net. | ||
942 |
_2lcc _cBK _hHF5415.1265 _k.S749 1998 |