000 01046nam a22002177a 4500
999 _c4565
_d4565
003 ZET-ke
005 20211001020010.0
008 190704b ||||| |||| 00| 0 eng d
020 _a9781292258041
040 _aDLC
_beng
_cDLC
_dZET-ke
050 _aHD30.28
_b.B37 2019
100 _aBarney, Jay B.
245 _aStrategic management and competitive advantage :
_bconcepts and cases /
_cJay B. Barney & William S. Hesterly.
250 _a6th ed.
260 _aHarlow, England :
_bPearson,
_cc2019.
300 _a390p. :
_bcol.ill. ;
_c25 cm.
504 _aIncludes index.
505 _aWhat is strategy and the strategic management process? -- Evaluating a firm's external environment -- Evaluating a firm's internal capabilities -- Cost leadership -- Product differentiation -- Flexibility and real options -- Vertical integration -- Corporate diversification -- Organizing to implement corporate diversification -- Strategic alliances -- Mergers and acquisitions.
700 _aHersterly, William S.
942 _2lcc
_cBK
_kHD30.28
_m.B37 2019
_01