000 01066nam a22002177a 4500
003 ZET-ke
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008 210304b ||||| |||| 00| 0 eng d
020 _a9789814577373
040 _aDLC
_beng
_cDLC
_dZET-ke
050 _aHD30.28
_b.P43 2015
100 _aPearce II, John. A .
_9293
245 _aStrategic management :
_bplanning for domestic & global competition /
_cJohn A. Pearce II & Richard B. Robinson, Jr.
250 _a14th ed.
260 _aNew York :
_bMcGraw Hill,
_cc2015.
300 _apages :
_bcol.ill. ;
_c25 cm.
504 _aincludes indexes.
505 _aStrategic management -- Company mission -- Corporate social responsibility and business ethics -- The external environment -- The global environment -- Internal analysis -- Long-term objectives and strategies -- Business strategy -- Mutibusiness strategy -- Implementation -- Organizational structure -- Leadership and culture -- Strategic control -- Innovation and entrepreneurship.
700 _aRobinson, Richard B.
942 _2lcc
_cBK
_kHD30.28
_m.P43 2015
_01
999 _c4625
_d4625