000 01680cam a2200301 a 4500
001 17387385
003 ZET-ke
005 20210525101912.0
008 120716s2013 nyua 000 0 eng
010 _a 2012026522
020 _a9781260565799
040 _aDLC
_cDLC
_beng.
_dZET-ke
042 _apcc
050 0 0 _aHD45
_b.S35 2020
082 0 0 _a658.5/75
_223
100 1 _aSchilling, Melissa A.
245 1 0 _aStrategic management of technological innovation /
_cMelissa A. Schilling.
250 _a6th ed.
260 _aNew York, NY :
_bMcGraw-Hill,
_c2013.
300 _axvi, 314 p. :
_bill. ;
_c24 cm.
505 0 _aThe importance of technological innovation -- Industry dynamics of technological innovation -- Sources of innovation -- Types and patterns of innovation -- Standards battles, modularity, and platform competition -- Timing of entry -- Formulating technological innovation strategy -- Defining the organization's strategic direction 1 -- Choosing innovation projects -- Collaboration strategies -- Protecting innovation -- Implementing technological innovation strategy -- Organizing for innovation -- Managing the new product development process -- Managing new product development teams -- Crafting a deployment strategy -- Suggested further reading -- End notes -- Index.
650 0 _aTechnological innovations
_xManagement.
_92670
650 0 _aNew products
_xManagement.
_9146
650 0 _aStrategic planning.
_9142
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBK
_hHD45
_i.S35 2020
_kHD45
_m.S35 2020
999 _c4823
_d4823