000			009144cama220016997i4500
008			191230s2019 caua b 001 0 eng d
020			_a9780241197264
040			_aZET-ke
050			_aHB615 _b.R54 2017.
100			_aRies, Eric
245			_aThe startup way : _bHow entrepreneurial management transforms culture and drives growth / _cEric Ries
260			_aPenguin: _bPortfolio, _cc2017.
300			_aix, 390p.: _c24 cm.
500			_aIncludes indexes.
505			_aRespect the past, invent the future -- Entrepreneurship: The missing function -- A startup state of mind -- Lessons from the lean startup -- A management system for innovation at scale -- Phase one: Critical mass -- Phase two: Scaling up -- Phase three: Deep systems -- Innovation accounting -- A unified theory of entrepreneurship -- Toward a Pro - Entrepreneurship public policy.
942			_cBK _2lcc _hHB 615 _kHB 615 _m.R54 2017. _01
999			_c4899 _d4899