000			01191nam a22001937a 4500
007			ta
008			210623b ||||| |||| 00| 0 eng d
020			_a9781137584588
040			_aZET-ke _cZET-ke _dZET-ke
050			_aHD62.4 _b.L37 2018
100			_aLasserre, Phillipe
245			_aGlobal strategic management /
250			_a4th ed.
260			_aLondon: _bPalgrave Macmillan, _c2018
300			_axl, 489 p.: _bill. _c29 cm.
500			_aIncludes Index.
505			_aGlobalization of markets and competition -- The emerging environment -- Globalization, societies and culture -- Globalization, sustainable development and social responsibility -- Designing a global strategy -- assessing countries' attractiveness -- Entry strategies -- Global strategic alliances -- Global mergers and acquisitions -- Global marketing -- Global operations and digital networks -- Global innovation -- Global financial management -- Global human resource management -- Designing a global organization -- Current and future trends in globalization -- Global strategic management in action:haier-the building of a global champion, 1984-2016.
942			_2lcc _cBK _hHD62.4 _kHD62.4 _m.L37 2018
999			_c4964 _d4964