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008 150403s2014 nyua o 001 0 eng
010 _a 2020753500
020 _a9780071832892
_qebook
020 _z9780071832885
_qpbk
020 _z0071832882
_qpbk
040 _aDLC
_beng
_erda
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_cDLC
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050 0 0 _aQA76.575
_b.V38 2014
082 0 0 _a006.7
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100 1 _aVaughan, Tay.
_4author
245 1 0 _aMultimedia :
_bmaking it work /
_cTay Vaughan.
250 _a9th ed.
260 _aNew York :
_bMc Graw Hill Education,
_cc2014
300 _axvii, 486 p. :
_bcol. ill. ;
_c27 cm.
504 _aIncludes index.
505 _aWhat is multimedia? -- Text 18 -- Images -- Sound 108 -- Animation 144 -- Video 166 -- Making multimedia -- Planning and costing -- Designing and producing -- Content and talent -- The internet and multimedia -- Mobile multimedia -- Delivering.
520 _a"This thoroughly revised and updated full-color text covers the most current multimedia tools, techniques, and technologies, including Web and mobile content design and deliveryMultimedia: Making It Work, Eighth Edition teaches fundamental multimedia concepts and shows you the process of managing multimedia production. Beginning with the essential multimedia building blocks of text, images, sound, animation, and video, the book educates you on the business of making multimedia. Project planning, costs, design, production, talent acquisition, testing, and delivery are also covered. Discussions of the most up-to-date technologies run throughout the chapters, with coverage of Multimedia Messaging Service (MMS), the architecture for multimedia content delivery used in mobile devices. Lab projects have been updated with applications of multimedia on the Web, such as shooting videos on a cell phone and uploading the results to websites. Both Windows and Mac environments are covered. Starting with this edition, software tools will be drawn from Open Source and shareware. Each chapter of the text focuses on highlighted learning objectives and includes chapter summaries, key term lists, end-of-chapter quizzes, and lab projects. Multimedia: Making It Work, Eighth Edition features: New coverage of Multimedia Messaging Service (MMS), the architecture for multimedia content delivery to mobile devices Updated lab projects that feature multimedia Web applications A focus on open source software tools Free Online Learning Center with two user interfaces: student interface includes objectives and links to chapter quizzes; instructor interface hosts instructors guide, course syllabus, end-of-chapter question solutions, PowerPoint slides, and a link to an EZ Test test bank. CD-ROM with all the chapter review questions from the book in a practice test application and trial versions of different multimedia software All-inclusive coverage: What is Multimedia; Text; Images; Sound; Animation; Video; Making Multimedia; Multimedia Skills; Planning and Costing; Design and Production; Content and Talent; The Internet and Multimedia; Designing for the Web; Delivering"--
520 _a"Learn the basic elements of multimedia and the skills required for a successful multimedia career from this up-to-date, full-color resource. Covering both Windows and Mac platforms, Multimedia: Making It Work, Eighth Edition explains how to incorporate text, images, sound, animation, and video into compelling projects. Hardware and software tools are described in detail. Discover how to design, organize, produce, and deliver multimedia projects on the Web, CD, and DVD. Each chapter includes full-color illustrations and screenshots, professional insights from multimedia experts, self-quizzes, and hands-on projects"--
650 0 _aMultimedia systems.
_91965
776 0 8 _iPrint version:
_tMultimedia
_dNew York : McGraw-Hill Education, [2014]
_z9780071832885 (pbk)
_w(DLC) 2014451816
906 _d1
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_cBK
_hQA76.575
_i.V38 2014
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