| 000 | 00770nam a22002057a 4500 | ||
|---|---|---|---|
| 999 |
_c503 _d503 |
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| 008 | 120327t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780415300445 | ||
| 040 |
_aZET-Ke _dZET-Ke |
||
| 050 |
_aHF5438 _b.H6 2003 |
||
| 100 |
_aHoneycutt, Earl D. _91106 |
||
| 245 |
_aSales management : _ba global perspective / _cEarl D. Honeycutt, John B. Ford and Antonis C. Simintiras. |
||
| 260 |
_aLondon : _bRoutledge, _c2003. |
||
| 300 |
_axxiii, 307p. : _c22 cm. |
||
| 500 | _aIncludes index. | ||
| 505 | _aIntroduction and culture -- Global personal selling -- Global human resources -- Global strategic management issues. | ||
| 650 |
_aSales Management. _9249 |
||
| 700 |
_aFord, B. John. _91107 |
||
| 700 |
_aSimintiras, Antonis. _91108 |
||
| 942 |
_2lcc _cBK _kHF5438 _m.H6 2003 _01 |
||