000 | 02051cam a22003974a 4500 | ||
---|---|---|---|
001 | 15117463 | ||
003 | ZET-ke | ||
005 | 20240112125610.0 | ||
008 | 071218s2009 caua b 001 0 eng | ||
010 | _a 2007943496 | ||
015 |
_aGBA8A0993 _2bnb |
||
016 | 7 |
_a014697386 _2Uk |
|
020 | _a9781412923347 | ||
020 | _a1412923344 | ||
020 | _a9781412923354 (pbk.) | ||
020 | _a1412923352 (pbk.) | ||
035 | _a(OCoLC)ocn228362712 | ||
040 |
_aDLC _cDLC _dZET-ke _beng |
||
042 | _alccopycat | ||
050 | 0 | 0 |
_aGT3405 _b.R35 2009 |
082 | 0 | 4 |
_a338.473942068 _222 |
100 | 1 | _aRaj, Razaq. | |
245 | 1 | 0 |
_aEvents management : _ban integrated and practical approach / _cRazaq Raj, Paul Walters, Tahir Rashid. |
260 |
_aLos Angeles : _bSAGE, _c2009. |
||
300 |
_a250 p. : _bill. ; _c25 cm. |
||
504 | _aIncludes bibliographical references (p. [240]-244) and index. | ||
505 | _aIntroduction; Types of Events; Planning for Festivals, Conferences and Events; International and Legal Requirements for Event Organisers; Human Resource Management; Event Tourism; Marketing Process; Integrated Marketing Communications and Public Relations; Event Sponsorship; The Role of the Finance as a Resource; The Importance of Fundraising and other Sources of Finance; Costing and Pricing Strategies; Capital Investment Decisions; Event Logistics; An Integrated Approach; Events Production and Equipment Design; Lights and Associated Equipment in Common USAGE in Venues and Events. | ||
650 | 0 |
_aSpecial events _xManagement. |
|
700 | 1 | _aWalters, Paul. | |
700 | 1 | _aRashid, Tahir. | |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0906/2007943496-d.html |
856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0906/2007943496-t.html |
906 |
_a7 _bcbc _ccopycat _d2 _eepcn _f20 _gy-gencatlg |
||
942 |
_2lcc _cBK _hGT3405 _kGT3405 _m.R35 2009 |
||
999 |
_c5583 _d5583 |