| 000 | 00702nam a22002057a 4500 | ||
|---|---|---|---|
| 003 | KeNaZET | ||
| 005 | 20241030121350.0 | ||
| 007 | ta | ||
| 008 | 241030b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9781844803279 | ||
| 040 | _cZET | ||
| 050 |
_aHF5415 _b .K46 2007 |
||
| 100 |
_aKent, Ray _95026 |
||
| 245 |
_aMarketing research: approaches, methods and applications in Europe _bapproaches, methods and applications in Europe/ _cby Ray kent |
||
| 260 |
_aAustralia: _bThomson, _c2007 |
||
| 300 |
_axix, 592P.: _bill.; _c27 cm |
||
| 500 | _aIncludes Index | ||
| 505 | _aClient-based marketing research -- Accessing and constructing good quality data -- Data analysis -- Applications. | ||
| 942 |
_2lcc _cBK |
||
| 999 |
_c6311 _d6311 |
||