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	1.	Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul Donnelly, James H Series: McGraw-Hill/Irwin series in marketing Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass : McGraw-Hill, c2004 Availability: Items available for loan: Zetech Library - Mang'u (1)Call number: HF 5415. 13 .P387 2004. Zetech Library - Pioneer (2)Call number: HF 5415. 13 .P387 2004, ... Zetech Library - TRC (1)Call number: HF 5415. 13 .P387 2004. Found in Open Library: Log in to add tags Add to cart (remove)
	2.	Marketing : creating value for customers / Gilbert A. Churchill, Jr., J. Paul Peter. by Churchill, Gilbert A Peter, J. Paul Series: Irwin series in marketing Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Irwin/McGraw Hill, c1998 Online resources: Publisher description Table of contents Contributor biographical information Availability: Items available for loan: Zetech Library - TRC (1)Call number: HF5415, .C5275 1998. Found in Open Library: Log in to add tags Add to cart (remove)

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