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Made to stick : why some ideas take hold and others come unstuck / Chip Heath & Dan Heath.

By: Contributor(s): Material type: TextTextPublication details: New York : Random House, c2007.Description: 291 p. ; 22 cmISBN:
  • 9780099505693
Subject(s): LOC classification:
  • HM1033 .H43 2007
Contents:
What sticks? -- Simple -- Unexpected -- Concrete -- Credible -- Emotional -- Stories -- What sticks.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Zetech Library - TRC General Stacks Non-fiction HM1033.H43 2007 (Browse shelf(Opens below)) C1 Available Z002479

Includes bibliographical references and index.

What sticks? -- Simple -- Unexpected -- Concrete -- Credible -- Emotional -- Stories -- What sticks.

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