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Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr.

By: Contributor(s): Material type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill, c2001.Edition: 2 nd edDescription: xxix, 705 p. : ill., charts ; 26 cmISBN:
  • 0071123326
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF 5415 .D92 2001
Online resources:
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Zetech Library - TRC General Stacks Non-fiction HF 5415 .D92 2001 (Browse shelf(Opens below)) C.1 Available Z008010

Includes bibliographical references and indexes.

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