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Enterprise : entrepreneurship and innovation : concepts, contexts and commercialization / Robin Lowe and Sue Marriott.

By: Contributor(s): Material type: TextTextPublication details: Oxford ; Burlington, MA : Elsevier Butterworth-Heinemann, 2006.Edition: 1st edDescription: xxv, 444 p. : ill. ; 25 cmISBN:
  • 0750669209 (pbk.)
  • 9780750669207
Subject(s): LOC classification:
  • HD62.5 .L69 2016
Contents:
What is enterprise and where do we find it? -- What entrepreneurs are like and what they do -- Innovations and its management -- Learning,decision - making and leadership --The personal enterprise environment -- The enterprise environment and entrepreneurial response -- The social public and not profit context -- Multicultural entrepreneurship -- Opportunity identification and solution development -- Enterprise planning and risk management -- Getting started: creating the organization obtaining resources and reaching break-even -- Enterprise strategies and fast growth.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Zetech Library - TRC General Stacks Non-fiction HD62.5 .L69 2016 (Browse shelf(Opens below)) C.1 Available Z009590

Includes bibliographical references and index.

What is enterprise and where do we find it? -- What entrepreneurs are like and what they do -- Innovations and its management -- Learning,decision - making and leadership --The personal enterprise environment -- The enterprise environment and entrepreneurial response -- The social public and not profit context -- Multicultural entrepreneurship -- Opportunity identification and solution development -- Enterprise planning and risk management -- Getting started: creating the organization obtaining resources and reaching break-even -- Enterprise strategies and fast growth.

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