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E-commerce : business, technology, society / Kenneth C. Laudon, New York University, Carol Guercio Traver, Azimuth Interactive, Inc.

By: Contributor(s): Material type: TextTextPublication details: Harlow, England: Pearson c2022.Edition: 17th edDescription: 1 volume (various paging) : illustrations ; 26 cmISBN:
  • 9781292409313
Subject(s): DDC classification:
  • 658.8/72 23
LOC classification:
  • HF5548.32 .L38 2015
Contents:
Introduction to e-commerce -- E-commerce business strategies -- Building an e-commerce presence -- E-commerce security and payment systems -- E-commerce marketing and advertising.
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Holdings
Item type Current library Collection Call number Copy number Status Barcode
Books Books Zetech Library - Ruiru Campus General Stacks Non-fiction HF5548.32 .L38 2022 (Browse shelf(Opens below)) C1 Available Z013258

Includes bibliographical references and index.

Introduction to e-commerce -- E-commerce business strategies -- Building an e-commerce presence -- E-commerce security and payment systems -- E-commerce marketing and advertising.

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