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Sales management : a global perspective /

Honeycutt, Earl D.

Sales management : a global perspective / Earl D. Honeycutt, John B. Ford and Antonis C. Simintiras. - London : Routledge, 2003. - xxiii, 307p. : 22 cm.

Includes index.

Introduction and culture -- Global personal selling -- Global human resources -- Global strategic management issues.

ISBN: 9780415300445

Subjects--Topical Terms:
Sales Management.

LC Class. No.: HF5438 / .H6 2003

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