MARC details
000 -LEADER |
fixed length control field |
01738cam a2200337 a 4500 |
001 - CONTROL NUMBER |
control field |
14170104 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240622020014.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
051116s2006 ilu 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2005033341 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
140220650X |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781402206504 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781402206504 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)ocm62324886 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)62324886 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Transcribing agency |
DLC |
Modifying agency |
ZET-Ke |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5825 |
Item number |
.O45 2006 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Oliver, Vicky. |
9 (RLIN) |
2250 |
245 10 - TITLE STATEMENT |
Title |
Power sales words : |
Remainder of title |
how to write it, say it, and sell it with sizzle / |
Statement of responsibility, etc |
Vicky Oliver. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Naperville, Ill. : |
Name of publisher, distributor, etc |
Sourcebooks, |
Date of publication, distribution, etc |
c2006. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xviii, 258 p. ; |
Dimensions |
18 cm. |
500 ## - GENERAL NOTE |
General note |
Includes index. |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
How to use this book -- Introduction: The fear factor (or copywriting 101 for anyone who has to write almost anything) -- Section I: keep it simple -- Section II: make it provocative -- Section III: nix the bells and whistles -- Section IV: closing arguments -- Section V: choose your words wisely -- Section VI: product attributes -- Section VII: conclusion: edit, edit, revise, and tweak -- Section VIII: how I wrote the appendix -- Appendix A: synonym finder -- Appendix B: one list my seventh grade English teacher asked me to include -- Appendix C: three essays for writers -- Resources. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Advertising copy. |
9 (RLIN) |
2251 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing. |
9 (RLIN) |
167 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Selling. |
9 (RLIN) |
1110 |
856 41 - ELECTRONIC LOCATION AND ACCESS |
Materials specified |
Table of contents |
Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/toc/ecip063/2005033341.html">http://www.loc.gov/catdir/toc/ecip063/2005033341.html</a> |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
a |
7 |
b |
cbc |
c |
orignew |
d |
1 |
e |
ecip |
f |
20 |
g |
y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Library of Congress Classification |
Item type |
Books |
Classification part |
HF5825 |
Koha issues (borrowed), all copies |
2 |